SAP BusinessObjects BI

SAP BusinessObjects BI

Video with an Edge

Creating a competitive edge

Midsize companies looking for a competitive edge turn to SAP BusinessObjects Business Intelligence (BI), Edge edition for powerful business intelligence. When it was time to refresh its video brand, SAP turned to Hotfusion for a powerful new look and feel.


  • Copywriting
  • Creative & Design
  • Illustration & Animation
  • Video Production

Connecting through video

The previous product videos were outdated, unappealing, overly long, and didn’t reflect the current brand look and feel. We delivered a fresh, modern video that quickly connects with the right target audience and crisply and succinctly articulates the key benefits and features.